Facts about life
at home

Home, sweet home

IKEA wants to create a better everyday life for the many. That’s why, each year, we ask more than 20,000 people all over the world about their homes. What is a home? How does it smell? What happens between the walls? And what battles do we fight when the things we own and the places we decorate are at odds with the people we live with? You can see answers to some of the question we asked on this page.

We feel misunderstood

29%

of Danes feel the media shows a misleading image of our homes and how we live together

Clandestine clutter-busting

Have you ever thrown out something that belonged to someone you live with, without telling them?

33%

One in three Danes has thrown out something that belonged to the person they live with, without telling them

Clutter-busting is good for us

Almost 1 in 2 Danes gets a sense of relief after tidying up and having a good clear-out at home However, 13% have never had a proper clear-out

The need for privacy

Do you have a place at home that’s all yours?

21%

One in five Danes finds it difficult to define a place at home as their personal space

When we argue

36% of Danes have arguments in the living room

Why we need our home

We can all pinpoint what our homes mean to us. But why is it so important for us to have a place to call home? We put these questions to a number of people whose work relates to the role of the home

“Home is where you do socially unacceptable things that you don’t tell anyone else about”

“When I meet refugees, all they want is to return home. Home to what they’ve left”

“To me, home is unconditional love”